Homepage Forums Campaigning and Organizing TikTok’s new photo app: A game-changer for political campaigning?

  • TikTok’s new photo app: A game-changer for political campaigning?

    Posted by Pete on May 3, 2024 at 3:31 pm

    Have you heard about TikTok’s latest move? They’ve just launched a new app called “TikTok Notes” in Canada and Australia, which is all about sharing photos. Do you think this could actually make a dent in the political sphere?

    I mean, sure, TikTok’s been around forever, and it’s been a go-to platform for politicians and campaigners to share their behind-the-scenes moments and rally supporters. But could TikTok Notes offer something different? A new way to visually tell stories or engage with voters?

    Or is it just another attempt by TikTok to expand its empire without really hitting the mark? After all, without the short videos that make TikTok so addictive, will anyone really bother with this new app?

    Michael Jai replied 1 week, 3 days ago 2 Members · 1 Reply
  • 1 Reply
  • Michael Jai

    Member
    May 7, 2024 at 4:13 pm

    At least for now, we’re close to TikTok getting ousted form the US entirely so I’m not sure if this app is going to make any difference. But from a campaigners point of view, I believe candidates still might just use the app to connect with voters.

    AOC, Buttigieg and others are examples of using social media to show a more casual side of their lives. Biden did something similar too and has over millions of views.

    Not sure if there’s going to be a massive impact on the way people campaign, but as a new social channel that the youth would definitely get on, candidates just might add this to their arsenal.

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