4 Key Lessons in Digital Canvassing (From Real Campaigns!)
4 Key Lessons in Digital Canvassing (From Real Campaigns!)
Digital canvassing has become a de-facto method in political outreach and persuasion efforts. Simply put, digital canvassing is the online...
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A Study of 881,000 Texts: Which State Gets the Largest Share of Political Broadcasts?
A Study of 881,000 Texts: Which State Gets the Largest Share of Political Broadcasts?
The six months between January and June 2021 were busy for political campaigns—although it wasn't a major election year. They...
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Union Authorization Card 101: All You Must Know Before Asking for Signs
Union Authorization Card 101: All You Must Know Before Asking for Signs
A union authorization card is your key to success— either indirectly, by getting the NLRB to approve secret ballots at...
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Tones, Questions & Responses: We Analyzed 400+ Political P2P Texts to See How They Begin
Tones, Questions & Responses: We Analyzed 400+ Political P2P Texts to See How They Begin
“Hi, we must support Timothy Gregor in this election. Our future depends on his win. Do consider voting for him.”...
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Get Your Marketing Research Process Right with These 5 Key Steps
Get Your Marketing Research Process Right with These 5 Key Steps
Any product launch, feature update, or promotional activities demand that you know your target audience, their mood, and their pushbuttons...
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