Experiments conducted at Stanford found that when we share stories, our audience is 63% more likely to remember them than...
Read More
What is lobbying? Lobbying activities often overlap with other forms of advocacy, such as public relations, public affairs, or issue...
Read More
In a world filled with complex challenges and systemic issues, it's easy for individuals to feel powerless or overlooked. But...
Read More
Grasstops vs Grassroots: There’s no getting around the fact that creating change is difficult. If you have ever tried to...
Read More
How is communication used in advocacy? Communication is used in advocacy to target specific audiences using specialized messages to influence...
Read More
Advocacy tools are the defining difference between a good idea that a few people have and a movement that triggers...
Read More