What distinguishes effective political campaign websites in today’s digital battleground? It’s where design meets strategy to foster support and drive...
Read MoreWith the advent of the digital age, political campaigns have evolved to leverage the power of data, analytics, and social...
Read MoreA while ago, I remember watching President Obama’s address at Selma, commemorating the 50th anniversary of the African-American community’s historic...
Read MoreIn the last 2-3 weeks of an election, campaigns shift gears. Political campaigns use different voter mobilization techniques and tactics to...
Read MoreThe power of political marketing? $75 million on digital advertising. Democratic strategists plan to spend $26 million this year to...
Read MoreWhy do you need a 'call your representative' script? Imagine this. You have a strong supporter eager to get in...
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