Author: Tony Joy

Tony works on stories at CallHub, where the customer is the protagonist, and the setting changes across politics, advocacy, and business. He shapes and builds the story arc to help them mobilize supporters, assess voter sentiment, or get citizens out to vote.

How to Build A Voter Persona for Your Political Robocalls

How to Build A Voter Persona for Your Political Robocalls

Democrat or Republican: we can all agree that any politician’s word should be taken with a grain of salt. People...

Read More

5 Smart Nonprofit Web Design Ideas to Boost Engagement

5 Smart Nonprofit Web Design Ideas to Boost Engagement

Your nonprofit’s website is the hub of your digital engagement with supporters. Even if you keep up active social media...

Read More

Digital Organizing 101 – Tactics, Tools and the Ladder of Engagement

Digital Organizing 101 – Tactics, Tools and the Ladder of Engagement

Build a process around asking people to do something that’s only slightly more difficult than what they did previously, and...

Read More

Want to Work for a Political Campaign? Here’s How

Want to Work for a Political Campaign? Here’s How

A lot of effort goes into getting a candidate elected into office. Behind this effort are thousands of volunteers working...

Read More

Get Out The Vote: Proven Strategies to Motivate Voters

Get Out The Vote: Proven Strategies to Motivate Voters

You know the basic idea behind Get Out The Vote (GOTV) campaigns: getting people to vote. Or, in the case...

Read More