Author: Mukundan Sivaraj

Mukundan (that's me!) is a writer at CallHub, an outreach platform that connects nonprofits with their supporters through voice and text messages. Mukundan’s focus on nonprofit technology and communication helps him show nonprofits, big and small, how technology can help elevate their cause.

Ultimate Secrets of Shortcode Texting You Must Know

Ultimate Secrets of Shortcode Texting You Must Know

An immediately recognizable example of good sms marketing is shortcode texting. Typically, shortcodes are used by businesses and organizations for...

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Improve Donor Retention with Easy Tips to Reduce Churn

Improve Donor Retention with Easy Tips to Reduce Churn

Donor retention is a complicated topic to get into and get right for your organization. Which is why we have...

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Unlock the Power of Annual Appeal Letters: Stunning Tips

Unlock the Power of Annual Appeal Letters: Stunning Tips

Why are annual appeal letters such a high priority for charities at year-end? We can see their impact in the...

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Capital Campaign Public Phase: Communications Crash Course

Capital Campaign Public Phase: Communications Crash Course

Motivating donors to give and stay engaged with your mission requires careful storytelling strategies, a deep understanding of their motivations,...

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The Ultimate Guide to Fundraising Through Conversational Marketing

The Ultimate Guide to Fundraising Through Conversational Marketing

People want to be heard. That’s what communication is all about. In fact, 83% of customers agree that they feel...

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