Link shortener and tracker that measures every click in your texts
A link shortener and tracker shortens, brands and tracks the links in your text messages.
Shorter links save space and avoid carrier filtering, and click tracking shows who responded, so more of your texts get delivered and you know what’s working.
Everything you need to track and trust your links
Shorten, brand and track every link you send.
Click tracking
Tracks clicks on every link and shows your click-through rate. Add UTM parameters to find your top campaigns.
Learn more →Contact tracking
Shows who clicked your link and how many times, so you can tag them and follow up.
Branded links
Use your own custom domain, so contacts recognize and trust your links. Raise a request with support to set it up.
Context-friendly links
Add a custom phrase of up to 30 characters that resonates with your cause or call to action.
Built-in shortener
Shorter links save space and cost, and CallHub’s own shortener helps minimize the filtering that public shorteners can trigger.
Personalized links
Autofill contact details from your existing data, so people have less to fill out.
Long links vs a link shortener and tracker
Unlike email, text messages don’t come with click reports. The link shortener and tracker gives you them.
Plain links and tracked links
| Plain long links | Link shortener and tracker |
|---|---|
| Long links eat up space in every text. | Short links save space and cost. |
| Public shorteners can trigger carrier filtering. | The built-in shortener helps minimize filtering. |
| You can’t see who clicked. | Click and contact tracking show who clicked. |
| Generic links look suspicious. | Branded links build trust. |
How the link shortener and tracker works
Watch a tracked link being created
Add your link
Paste your destination link, up to 2,048 characters.
Customize it
Add a custom name up to 30 characters, or use your branded domain.
Choose your tracking
Turn on click tracking or contact tracking.
Send and measure
Track clicks, and add UTM parameters to find your top campaigns.
See the link shortener and tracker in action
Book a 30 minute session and we’ll show you how to track clicks on your next text.
Book a Demo
Link tracking for every team that texts
Know who clicked, and follow up with the people who didn’t.
Advocacy organizations
- Direct supporters to action pages
- Share social media links
- Follow up with people who didn’t click
Nonprofits
- Direct supporters to your fundraising page
- Share a testimonial
- Follow up with a case study
Unions
- Share meeting and vote links
- Share social media links
- Follow up with people who didn’t click
Political campaigns
- Direct voters to the candidate’s website
- Send polling location links
- Call contacts who didn’t click
Part of one campaign across every channel
The link shortener and tracker is one piece of a unified campaign. Calls, texts and emails run together in CallHub, and every outcome is saved to the contact’s record, so each channel knows what to do next.
One record per contact
Calls, texts and emails all save to the same record, so your team always sees the full history.
The right next step
A non-answer can trigger a text and a commitment can trigger the next step, so nobody falls through the cracks.
No list rebuilding
Outcomes update the record in real time, so there’s no exporting and re-uploading between channels.
Hear from organizations winning with CallHub
Ready to see who clicks your texts?
Book a 30 minute session and we’ll show you how to shorten, brand and track your links.
Questions about the link shortener and tracker
A link shortener and tracker turns long links into short, branded ones for your text messages, and tracks who clicks them. It saves space in your texts and shows how your campaign performs.
There are four: links with click tracking, which tell you how many people clicked; links with contact tracking, which tell you who clicked and how many times; branded links, which add your custom domain; and context-friendly links, which add a customized phrase.
Add a link with click tracking or contact tracking to your message. CallHub shows clicks and your click-through rate, and you can add UTM parameters to find your top campaigns.
Yes. Using CallHub’s built-in shortener instead of public shorteners helps minimize filtering by carriers, which helps your texts get delivered.
Raise a request with CallHub support, and we’ll brand your links with your custom domain for all your campaigns.
2,048 characters.
30 characters.
Yes. Hover over the shortened link to preview it and check it’s the right one before you write your message.