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Sindhu Prabhu

Sindhu Prabhu is a marketer with more than five years of experience who has published over 110 articles on the CallHub blog since 2021. Her work covers SMS and peer-to-peer texting, 10DLC trust scores, TCPA compliance updates, and calling programs for labor unions, advocacy groups, and political campaigns. She also explains CallHub product releases, such as the call center mobile app, for the teams that use them. Her articles focus on keeping outreach compliant and messages reaching supporters.

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SMS Campaigns Analytics and Reporting: How to Measure the Performance of Campaigns on CallHub
Product

SMS Campaigns Analytics and Reporting: How to Measure the Performance of Campaigns on CallHub

Peter Drucker is often quoted saying “You can’t manage what you can’t measure.”  Measuring and analyzing…

Jan 24, 2022 · 15 min read
The Challenges 10DLC Messaging Solves & How To Comply
Product

The Challenges 10DLC Messaging Solves & How To Comply

Because of the increasing popularity of texting, US telecom carriers have brought in a few standards…

Dec 23, 2021 · 9 min read
How to Use the Data from Link Shortener and Tracker to Efficiently Plan a Follow-up Strategy
Product

How to Use the Data from Link Shortener and Tracker to Efficiently Plan a Follow-up Strategy

Every texting campaign is unique. They all have different strategies, practices and skill sets involved. However,…

Dec 10, 2021 · 9 min read
Here is How to Measure Engagement with Link Shortner Tracker
Product

Here is How to Measure Engagement with Link Shortner Tracker

Imagine this to understand the importance of a link shortener tracker: You’re texting your supporters a…

Nov 12, 2021 · 13 min read