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Lakshmi Narayanan
Author

Lakshmi Narayanan

Lakshmi Narayanan is a marketer and writer who has published more than 45 articles on the CallHub blog. Her work helps nonprofits, advocacy groups, and political campaigns connect with supporters, with practical guides on fundraising strategy, matching gifts, grant writing, text-to-give, and donor retention. She has also written extensively for churches and congregations, covering visitor follow-up, church management software, and volunteer management. Her articles focus on tested tactics that small teams can adopt.

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GOTV for Small Campaigns: How to Win with Limited Resources
Get Out The Vote

GOTV for Small Campaigns: How to Win with Limited Resources

A school board race is decided by 300 votes. To win it, you need to move…

Aug 4, 2026 · 15 min read
Let’s See the Unique Difference Between SMS and MMS
Text Messaging

Let’s See the Unique Difference Between SMS and MMS

The difference between SMS and MMS messaging lies in how businesses and organizations use these popular…

Jun 6, 2025 · 16 min read
Advocacy Campaigns: Here Are 4 Useful Ones To Know
Campaign Organizing

Advocacy Campaigns: Here Are 4 Useful Ones To Know

Advocacy campaigns have been the cornerstone on which society has continuously progressed. We explore 4 advocacy…

Apr 10, 2025 · 17 min read
The #1 Reason Why Donors Leave – and How to Fix It
Donor Relationship & Cultivation

The #1 Reason Why Donors Leave – and How to Fix It

The question, "why donors leave" was answered by a peculiar interaction I had with my security…

Apr 1, 2025 · 16 min read
24 Tested Fundraising Strategies for Nonprofits – Which Ones Are You Using to Raise Money for Your Cause?
Fundraising

24 Tested Fundraising Strategies for Nonprofits – Which Ones Are You Using to Raise Money for Your Cause?

In 2023, charitable giving reached a record-breaking $557.16 billion, highlighting the impact of effective fundraising strategies…

Feb 21, 2025 · 33 min read