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Author: Lakshmi Narayanan

Lakshmi is a marketer and writer for the CallHub blog. She uses targeted content to help campaign managers (in advocacy groups, nonprofits, and political campaigns) connect with their supporters better.

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The difference between SMS and MMS messaging lies in how businesses and organizations use these popular texting options to engage...

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Advocacy campaigns have been the cornerstone on which society has continuously progressed. We explore 4 advocacy campaign examples that inspired...

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The #1 Reason Why Donors Leave – and How to Fix It

The question, "why donors leave" was answered by a peculiar interaction I had with my security guard the other day....

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In 2023, charitable giving reached a record-breaking $557.16 billion, highlighting the impact of effective fundraising strategies for small nonprofits. Charitable...

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10+ Top Fundraising Consultant & How to Hire the Right One

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Every year, about 77% of nonprofits fall short of their fundraising goals, highlighting the need for a fundraising consultant. If you...

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