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Lakshmi Narayanan
Author

Lakshmi Narayanan

Lakshmi Narayanan is a marketer and writer who has published more than 45 articles on the CallHub blog. Her work helps nonprofits, advocacy groups, and political campaigns connect with supporters, with practical guides on fundraising strategy, matching gifts, grant writing, text-to-give, and donor retention. She has also written extensively for churches and congregations, covering visitor follow-up, church management software, and volunteer management. Her articles focus on tested tactics that small teams can adopt.

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The #1 Reason Why Donors Leave – and How to Fix It
Donor Relationship & Cultivation

The #1 Reason Why Donors Leave – and How to Fix It

The question, "why donors leave" was answered by a peculiar interaction I had with my security…

Apr 1, 2025 · 16 min read
6 Ways to capture and retain young donors for Nonprofits
Donor Relationship & Cultivation

6 Ways to capture and retain young donors for Nonprofits

1 in 3 adults in the workforce are in the age group of 18 to34, making…

Mar 19, 2020 · 7 min read