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Mukundan Sivaraj

Mukundan Sivaraj is a writer at CallHub focused on nonprofit technology and campaign communication. He has published more than 90 articles on the CallHub blog, including research-based pieces on whether GOTV works, the science behind voting plans, and GOTV programs for unions and advocacy groups. He also covers short code texting, text-to-give pages, donor retention calling, and the compliance rules campaigns must follow when calling and texting voters. He shows nonprofits of every size how outreach technology can advance their cause.

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3 Actionable Donor Engagement Tips to Boost Revenue and Reduce Churn
Donor Relationship & Cultivation

3 Actionable Donor Engagement Tips to Boost Revenue and Reduce Churn

The pandemic heavily impacted the fundraising landscape and has made it incredibly challenging for organizations to…

Jul 3, 2020 · 8 min read
Here Is Top 8 Benefits of Texting for Quick Results
Text Messaging

Here Is Top 8 Benefits of Texting for Quick Results

Is your outreach standing out to your audience? With inboxes and message feeds flooded daily—whether from…

Jun 19, 2020 · 8 min read
Text Messaging

Use Text to Download to Boost Your App Downloads

The payoff to developing a great app comes based on how well you market it. But…

Jun 5, 2020 · 6 min read
Text Messaging

How to Use Promotional Sms to Inspire Action

Promotional SMS is one of the best ways to reach a dedicated list of contacts to…

May 29, 2020 · 9 min read
Adopting Political Technology in 2020
Political Campaign

Adopting Political Technology in 2020

The year is 2020, and it’s fair to say that traditional electioneering as we know it…

May 17, 2020 · 9 min read