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Author

Mukundan Sivaraj

Mukundan Sivaraj is a writer at CallHub focused on nonprofit technology and campaign communication. He has published more than 90 articles on the CallHub blog, including research-based pieces on whether GOTV works, the science behind voting plans, and GOTV programs for unions and advocacy groups. He also covers short code texting, text-to-give pages, donor retention calling, and the compliance rules campaigns must follow when calling and texting voters. He shows nonprofits of every size how outreach technology can advance their cause.

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Text Alert Software – Reach Contacts With Urgent Updates
Text Messaging

Text Alert Software – Reach Contacts With Urgent Updates

Text alert software enables organizationsor campaigns to instantly send mass SMS, MMS, or email notifications during emergencies,…

Apr 10, 2020 · 7 min read
Advocacy

COVID-19: Resources for Organizers during a Crisis

“May you live in interesting times” The ironic sentiment of the above statement has never been…

Apr 5, 2020 · 4 min read
Digital Organizing

Online Organizing Best Practices in a Crisis

While we are confined to our homes during the coronavirus pandemic, the world still turns. The…

Apr 3, 2020 · 7 min read
Event Management

6 Tips to Increase Registration Rates for Your Next Event

Nonprofits often host fundraising events to spread awareness about their cause and increase fundraising revenue. These…

Mar 26, 2020 · 9 min read
Balancing Transactional and Relationship Marketing Across the User Journey
Marketing & Promotion

Balancing Transactional and Relationship Marketing Across the User Journey

In our introduction to conversational marketing, we talked about how conversations were the best way to…

Feb 28, 2020 · 13 min read