In today’s crowded digital landscape, creating ads that truly resonate with your target audience is a make-or-break factor for the success of your nonprofit, political campaign, or advocacy initiative.

Join us for an insightful webinar where we’ll dive deep into the art and science of crafting compelling ads that capture attention, evoke emotions, and drive action.

When: 24th July 2024

Time: 11 AM EST

Behind the Scenes: From Script to Screen

Discover the intricate process behind creating impactful ads, from the initial concept and script writing to the final production stages. Our expert speaker, Maria Pendolino, will guide you through the essential elements of effective ad creation, including:


  1. Crafting compelling narratives that align with your brand’s mission and values.
  2. Mastering the art of storytelling to captivate your audience.
  3. Hiring and collaborating with talented voice-over artists to bring your message to life.
  4. Exploring creative direction techniques to ensure visual and auditory harmony.
  5. Nailing the messaging: Striking the right tone and resonating with your target audience.

Unlock the Secrets to Ad Success

Whether you’re a nonprofit organization, a political campaign, or an advocacy group, this webinar will equip you with the knowledge and strategies to create ads that truly resonate with your audience. Gain insights into the behind-the-scenes process, learn from an industry expert, and elevate your ad game to new heights.

Don’t miss this opportunity to unlock the power of compelling ads and take your campaign to the next level. Register now and secure your spot for this invaluable webinar!

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About the speaker:

Maria Pendolino is a full-time professional voice actor and voiceover artist who has been providing voiceover services to clients and brands around the world for more than a decade. Since her first booking, Maria has recorded thousands of spots, narrations, and projects for clients worldwide.

Maria’s creative spirit extends beyond voice acting. She is a writer and a comedian, performing stand-up comedy at Helium Comedy Club. She is channeling her creativity into her first adult animated comedy pilot, a testament to her potential for collaboration and innovation.

Maria has lent her voice to campaigns for global brands like Comcast/Xfinity, Dannon, American Express, Hoover, and Panera, radio spots, streaming ads on Pandora and Spotify, and pre-roll ads on YouTube, Hulu, Pluto TV, and more.