Peer-to-peer texting for one-to-one conversations at scale
Peer-to-peer texting sends the first message to all contacts as an automatic broadcast, then hands each reply to a real agent.
Agents answer with saved templates or their own words, so every response comes from a real person and contacts get a personal reply.
Designed for conversations that move the campaign forward
Everything your agents need to hold one-to-one conversations at scale, and everything your managers need to keep them moving.
10DLC compliance
CallHub registers your 10DLC number for you, so you get carrier-approved numbers and higher deliverability from your first send.
Learn more →Dynamic lists
Builds audiences from tags, custom fields or CRM data and refreshes them automatically, so there’s no re-sorting before every send.
Learn more →Broadcast Mode
Sends the first messages automatically, so agents only work on contacts who reply and the workload stays balanced.
Elevate
Suggests matching saved replies instantly, tags campaign milestones and catches opt-outs even without “STOP”.
Learn more →Bulk actions
Send a templated reply, apply tags or reassign any number of conversations in one step, with DNC contacts filtered out.
Linked replies
Map a saved reply to a survey answer once, and tapping it sends the message and logs the response.
Shared inbox
Managers see every agent’s conversations in one view and can reply or reassign threads without interrupting the agent.
Escalation
Agents flag a hostile, complex or VIP thread, and managers get a queue to review it, with an audit trail.
Profanity and spam filter
Filters out abusive or spammy replies before an agent sees them, so your team stays on the conversations that matter.
Learn more →Campaign videos that arrive sharp, whatever number you send from
Upload a video once. CallHub prepares the best version for every way you send.
- Full quality over RCS. Contacts on RCS get your original video, up to HD.
- The best version for every number. 10DLC, toll-free and short code sends each get the sharpest file that route can deliver.
- Up to 60 seconds, nothing cut. Your closing line and “Paid for by” disclaimer always make it through.
- Made for phone screens. Vertical clips and spoken audio stay clear, even on standard MMS.
From first message to conversation in four steps
Watch a P2P campaign being set up
Set up your campaign
Add your contacts, your message and your saved replies.
Send the first message
Broadcast Mode sends the first texts automatically.
Agents take the replies
They answer with saved templates or their own words.
Managers keep watch
Follow every conversation in the shared inbox and step in when needed.
See peer-to-peer texting built for your campaign
Book a 30 minute session and we’ll walk you through Broadcast Mode, saved replies and the shared inbox.
Book a Demo
Peer-to-peer texting for every team built on real conversations
Keep every conversation personal, even when thousands of people reply at once.
Advocacy organizations
- Handle action alert reply spikes
- Log issue-education survey answers automatically
- Keep constituent conversations moving
Nonprofits
- Route major donor replies to a manager instantly
- Capture every pledge automatically
- Keep donor conversations personal
Unions
- Keep large member lists moving
- Share the reply load during a strike-alert surge
- Hold personal conversations with every member
Political campaigns
- Swarm reply spikes after a GOTV blast
- Keep every voter conversation moving until polls close
- Log survey answers as voters reply
Peer-to-peer texting in a unified flow, not a standalone channel
A unified flow means your texts, calls and emails run as one campaign, not separate tools. Every reply is saved to the contact’s record, so each channel knows what happened and what to do next.
Hear from organizations winning with CallHub
Ready to turn texts into real conversations?
Book a 30 minute session and we’ll show you how CallHub would run your next P2P texting campaign.
Questions about peer-to-peer texting
Peer-to-peer texting is a way to send personalized one-to-one texts to large lists, where each message comes from a real agent or volunteer, not an automated system. A text broadcast goes out all at once, while P2P puts a real person behind every conversation.
Peer-to-peer texting software lets agents or volunteers send and answer texts one to one from a single dashboard. CallHub’s includes Broadcast Mode, saved replies, a shared inbox for managers and built-in opt-out handling.
Broadcast Mode sends the first message to your contacts. When someone replies, an agent takes the conversation, using saved templates or a custom reply, all from one dashboard.
Mass texting sends one message to many contacts at once. P2P texting hands each reply to an agent for a one-to-one conversation. Mass texting is for scale, P2P is for conversation, and CallHub offers both.
P2P involves a human agent sending and answering messages. A2P (application-to-person) messaging is fully automated. Many campaigns use both: P2P for valuable conversations and A2P for broad broadcasts.
Yes. TCPA compliance requires prior express consent, whether a person or an autodialer sends the message. CallHub records STOP requests and honors them across all future campaigns.
10DLC is a carrier-approved registration system for sending campaign texts from standard 10-digit numbers. CallHub handles it for you, so your messages reach real inboxes instead of getting filtered.
Yes. P2P campaigns support MMS, including images, GIFs and videos up to 60 seconds. Contacts on RCS get your original upload, up to HD. For MMS, CallHub sends the best version each route can deliver.
A single agent can typically send several hundred first messages per hour. For large campaigns, add more agents to work in parallel and reach tens of thousands of contacts in one session. Saved templates let agents reply in seconds.
It combines the reach of mass outreach with the feel of a direct conversation, which drives higher response rates. In get-out-the-vote work, that can translate directly into turnout.
Yes. A donor who gets a personal text from a real person is more likely to respond and give again. You can personalize each message, add a trackable donation link and follow up based on the reply.
Text messages see a 98% open rate overall. P2P consistently outperforms automated SMS and email on response rate, because it feels personal and a real agent is there to act on the reply right away.
Filtering is usually caused by unregistered numbers, high send speed or a list without real consent. CallHub handles 10DLC registration, paces sends within carrier guidelines and keeps your list built on real opt-ins.
On CallHub’s pay-as-you-go Essentials plan, texts cost 1.9¢ per segment and MMS costs 4.8¢ per message. Texts people send to you are free, and you get $6 in free credits to start.
CallHub doesn’t charge per agent. The Essentials plan supports up to 10 agents, and the Scale plan supports unlimited agents.
Look for 10DLC support, multi-agent campaign management, response templates, CRM integrations and compliance built in. CallHub is rated the highest peer-to-peer texting software on G2 for political and nonprofit use, and is a G2 Leader (Spring 2025).
No. Agents see only their own threads. Managers get the cross-agent view, filterable by agent or escalation status, without interrupting an active conversation.
Agents must clear their current batch before claiming more, and unworked claims return to the shared pool if an agent goes idle, so replies never get stuck behind one person.
Bulk sends need a confirmation step and automatically filter out DNC contacts before anything goes out, so you can’t accidentally text an opted-out contact.
Yes. Resolving an escalation creates a “Resolved by Manager” audit trail, so you have a record of who handled it and when.
Yes. You map a saved template to a multiple-choice answer during setup, and sending it both delivers the message and logs the response in one action.