Category: Marketing & Promotion

How to Create Effective Nonprofit Landing Pages

How to Create Effective Nonprofit Landing Pages

A good website leaves an impression on a visitor’s mind. An eye-catching design, intuitive layout, and valuable content all work...

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6 Steps to Creating the Perfect Crisis Communication Plan (Template Included)

6 Steps to Creating the Perfect Crisis Communication Plan (Template Included)

In times of crisis, it’s difficult to understand how to react. Your first inclination might be to deny, to respond...

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How To Get People To Take A Survey: Strategies To Motivate People And Boost Response Rates

How To Get People To Take A Survey: Strategies To Motivate People And Boost Response Rates

Surveys are extremely useful weapons in an organization’s arsenal. It’s the only way to get honest customer feedback and insights...

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An Introduction To Grassroots Marketing And Unique Strategies You Can Implement

An Introduction To Grassroots Marketing And Unique Strategies You Can Implement

In early December 2013, WestJet, a low-cost Candian Airline company, released a powerful video. In the video, travelers told Santa...

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7 Communication Trends to Look Out For In 2021

7 Communication Trends to Look Out For In 2021

In 2020, many of us faced the challenge of having to overturn the existing ways we spoke to our contacts....

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A quick guide to essential nonprofit marketing strategies for 2020

A quick guide to essential nonprofit marketing strategies for 2020

Today, user-generated content receives four times higher click-throughs than average ads. To think that just a few years ago, it...

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